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About Us

The WellSentinel® platform was designed by Informa, LLC to address the unique requirements of the independent, small to mid-sized oil and gas industry. WellSentinel® addresses these unique requirements by providing turnkey monitoring, control, and surveillance systems for the industry. WellSentinel®’s mission is to make well-sites better protected, more productive, and profitable by providing our “Active Surveillance” technology. Our products are revolutionary to the industry; affordable, easy to install, easy to use, and incredibly effective. We have “future proofed” our solutions to address environmental regulations in terms of overflow alarming and VOC emissions reporting. With over 100 years of combined experience, our vision is to become the premier provider of cost- effective, actionable well -site information, control, and surveillance for our customers; members of the independent, small to mid-sized oil and gas industry.

What Are Our Values? What do we require of each of our employees, and in turn, promise the independent, small to mid-sized oil and gas industry?

  • Commitment to excellence and forward-thinking in creating our revolutionary products; learning and utilizing new changes in technology to always provide cost-effective solutions to our customers.
  • Commitment to integrity and honesty in our relationships with one another and our colleagues.
  • Commitment and respect of our roles as stewards of the industry we serve; and to serve as leaders in our roles as stewards.
  • Commitment to the education of the public and future generations of the many, and often unrecognized, benefits of the oil and gas industry.

Letter from the President

I am honored to introduce myself to you on behalf of WellSentinel®, a solutions-based product line of Informa, LLC; designed to provide cost-effective technology solutions to members of the independent, small to mid-sized oil and gas industry. These solutions, once only available to the biggest producers in the oil and gas industry, are now accessible to our valued customers because of their affordability. As an entrepreneur, I wanted to help other entrepreneurs have the opportunity to operate their well-sites with the same benefits provided by these once costly technological advantages, but at an accessible cost.

I created WellSentinel® with great understanding and respect of America’s independent oil and gas industry. The independent oil and gas industry’s energy resources comprise 80% of America’s oil industry locations. The industry has the opportunity to provide the energy resources Americans need while helping America maintain its competitive position as a world superpower, all while further decreasing our dependence on foreign oil.

WellSentinel® recognizes that despite our industry’s importance, the industry faces great battles. Our industry produces these resources in an environment where there is great public misconception and lack of knowledge about the benefits of our industry. Our industry is also subject to political turmoil and its impending, costly regulations. WellSentinel® is committed to educating the public about the real truths of our industry, and how we benefit our communities and our entire country. While WellSentinel®’s solutions directly enhance the protection, productivity, and profitability of the independent, small to mid-sized oil and gas industry; it is with great pride for our company that WellSentinel® solutions contribute to the industry’s great role in America and the country’s position as a global energy superpower. Thank you for allowing me to introduce myself, our commitment to the independent oil and gas industry, and WellSentinel®’s solutions to you. We look forward to working with you.

John Crump


7BBBC191-F39B-434C-AE7A-D809A3D84DB9John Crump, President
John Crump, President of Informa LLC and WellSentinel®, received his B.S.E.E. from University of Illinois at Urbana-Champaign in Computer Science. He also received his M.B.A. in Marketing from Northwestern University’s Kellogg School of Management. John, an accomplished CEO and entreprenuer, was President and Owner of Alert Technologies. John was also President and Owner of Supplynet Communications, which developed the industry’s leading tanklink wireless tank product line and monitoring services. This offering is currently deployed on over 40,000 tanks across the United States. John is consistently regarded as an innovative executive with exceptional management and technical expertise. John’s interests include travel, reading, and running.

RBRandy Barnes, Vice President of Engineering
Randy served in Aviation for the United States Navy Air Corps from 1967 to 1973. He received a B.S. in Physics from Indiana University in 1978. Randy worked as an engineer with Modular Controls Corp., a manufacturer of hydraulic cartridge control systems. Randy then served in sales with Neff Engineering, sales for Electronic Controls, and later, sales for the Danaher Corporation (IM Industries/Gems Sensors). In 2000, Randy served as President/CEO of Alert Technologies Inc., a manufacturer of leak detection systems for underground fuel storage tanks, before serving as Vice President of Engineering for Informa, LLC. Randy’s interests include riding his motorcycle, boating, and playing golf.

BRBill Reinhard, Vice President of Business Development
Bill has spent his career in the process control instrumentation market.  Bill brings Senior Management experience in International/Domestic Sales and Marketing, having served with Endress+Hauser USA, WIKA Process Solutions in Houston, and Emerson Process Solutions.  He received a B.S. Degree in History from Northern Illinois University.  Bill enjoys being a grandfather, playing golf, biking, and playing tennis.

MSMac Swindell, Vice President of Business Development, Oil and Gas
Mac came to Informa, LLC following his service as General Manager of Monitoring Services for The WellMark Company, based in Oklahoma City.  Mac began his career as a Systems Engineer for Boeing where he was assigned to both commercial and military programs and later as an M.R.B. Engineer for Gulfstream Aerospace.  He has also held various leadership, technology, strategy, marketing, and sales positions in the medical industry, including co-founding a national teleradiology firm in 2006.  Mac received his B.S. in Engineering from Oklahoma State University and his M.B.A. in International Business from Oklahoma Baptist University.  Mac is actively involved with the local Boy Scouts of America troop and in his community.  He is an instrument-rated licensed pilot and enjoys spending time outdoors.